Archive for Strategy

Is Your Clarity Axe Dull … and You Don’t Even Know It?

An old story recollects how two men were chopping pieces of wood. The first man labored hard and steadily all day long. The second man also worked hard but every so often would stop and take a break. While on his breaks, he would call…

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Top Eight 2016 Marketing Trends for Local Business

  It’s time!! Time to review, analyze and plan your marketing for 2016. Local marketing is one of the most powerful ways for small businesses to connect with new customers in your own backyard. With the explosion of digital content marketing over the last few…

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Corporate Responsibility : It Starts Today

As new generations enter the marketplace, corporate social responsibility (CSR) and sustainability are becoming ever more important.  Quality and price will always remain crucial factors in purchasing decisions, but social and environmental impact are becoming critical criteria as well.  With the help of social media,…

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Why Guest Blogging Should Be A Part Of Your Marketing Strategy

By now, you’ve probably already heard that you need to be blogging. Having your own blog can be a great way to drive more traffic to your website, build deeper relationships with your target audience, generate more leads, and even make more sales. Hopefully, you…

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5 Ways to Instantly Improve Your Website’s Conversion Rate

Does your website bring in business? If the answer is no, then your website is a failure. I don’t care how great it looks or how snappy the content is. If it isn’t generating leads or closing sales, it’s not doing its job. Period.

Your business’…

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